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With festive-season spending peaking, Google’s Commerce Media Suite links brands to shoppers in real time across search, ...
The record-breaking Instagram reel blends cultural insight, emotional authenticity and India’s hospitality boom to rewrite ...
On 14 August, a Supreme Court bench led by Justices Vikram Nath, Sandeep Mehta and N V Anjaria began hearing the contentious ...
Led by seasoned marketing and agency leader Taffy Ledesma from Singapore, Asia Pacific growth is expected to surpass its ...
As a US judge prepares to rule on Google’s dominance in search, AI startup Perplexity has stepped forward with a $34.5 ...
Our weekly roundup of the latest appointments and account wins from Ormax Media, Famous Innovations, Havas Media, Digi ...
The change follows observations consumer complaints about misleading or undisclosed promotions, on platforms where editorial ...
As superheroes and dinosaurs pull audiences into theatres, advertisers are weighing cinema’s rare ability to command full ...
IPG also carried out a headcount reduction in 2024, under which staff numbers fell by 4100 to 53,300 by the end of the year.
As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by ...
The leadership shake-up aligns media, content, and sports marketing under one playbook to tap India’s fast-evolving sports ...
Claiming to slash production time, not brand value, ^a t o m’s Network’s new AI-driven creative engine promises speed and ...
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