Discover how AI is transforming B2B marketing recruitment: boosting sourcing and reducing bias. But human judgment remains ...

With two detailed case studies that illustrate GTM best practices in action, including how Phi Partners unlocked £6m (approx.

Discover how AI-powered social selling boosts engagement, personalizes outreach and aligns sales with the modern buyer’s ...

Our US Agencies Benchmarking Report was released just a few weeks ago and it is filled to the brim with interesting insights into the B2B landscape. And if you’re on the hunt to find out which ...

Practical tips on building your personal brand, the content that will actually build trust with your audience and how to turn ...

The B2B Marketing US Agencies Benchmarking Report is back for its 2025 edition and it is showcasing the best-of--the-best in the industry, fronting data from 25+ of the top marketing agencies in the ...

The second meeting of the Mosaic Project, a consortium of marketing technology leaders, took place in London in May 2025. Organised by Clevertouch Consulting and chaired by Professor Rob Angell of ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

toolkit was laughably simple: a plugged-in phone and a stack of directories. My job was to dial through hundreds of listings, hoping to luck out and hit upon a few leads that might need our services.

If you’ve ever winced while writing the word “leverage”, or felt a bit guilty about calling something innovative when it clearly wasn’t, you’re not alone. In fact, that collective wariness is exactly ...

Manufacturing is a uniquely intricate and interconnected ecosystem. It’s a network of supplier and partner relationships that come together to deliver the components, technologies and completed goods ...