The company plans to renew its focus on FTA channels and monetize CTV; ZEEL is also working on building tailored solutions ...

This is especially risky in spaces where people feel psychologically safe. Whereas users are typically wary of TV advertising ...

Your phone number will reportedly never be shared or sold to advertisers. Meta said your personal messages will not be used ...

Instant messaging platform WhatsApp has announced the biggest change in its history — the introduction of advertisements on ...

After years of offering a free, ad-free experience, WhatsApp is now introducing ads to its platform. These ads will appear ...

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad features will appear in a section called Updates, which is a separate tab ...

WhatsApp’s globally-announced new features, which include the introduction of ads, will not now appear in the EU until at ...

I was born into a Jewish family in 1950 as American Judaism began its long summer of success, but each year summer ended soon ...

Meta AI officially launched in Kenya with WhatsApp users now seeing blue AI button for free AI assistance and image generation capabilities.

WhatsApp monetization features now allow creators and businesses to earn via subscriptions, promoted channels, and ads in Status updates.

As Meta prepares to build an ad-driven future for WhatsApp, the app’s strong record of privacy-focused design is about to ...