The WNBA has a problem on its hands, and fans want the league to start making changes, or at the very least acknowledge it.

Caitlin Clark lit up the court in her comeback, drawing millions to a Fever-Liberty clash that made WNBA history.

Caitlin Clark’s Electric Return Sparks WNBA Viewership Surge originally appeared on Athlon Sports. Caitlin Clark's electrifying return last Saturday from a five-game absence relit the WNBA’s ...

Caitlin Clark's return to the Indiana Fever has ignited a surge in WNBA viewership, with their game against the New York ...

ION did not reveal the length or value of the contract, which extends the network's original deal reached in 2023. The ...

Caitlin Clark and Angel Reese, and that growth has carried over to the WNBA since the two stars went pro, according NBA Global Media Insights Team Leader Michelle Auguste. But a number of other ...

The surge in viewership extends beyond these marquee matchups. The average viewership of WNBA games on ESPN has risen dramatically, increasing from 440,000 in 2023 to 1.4 million viewers this ...

Indiana Fever star Caitlin Clark has been a driving force behind the WNBA's surge in popularity this season. But her absence ...

Viewership (it was the most-viewed ... and crucial investments needed for long-term growth.” WNBA players also shared that this season’s surge in popularity brought upticks in online ...

Yet as Brewer analyzed attendance and viewership figures from the 2024 season, these indicated that Clark’s influence was singularly responsible for the surge of new interest in the WNBA.

In recent years, women’s basketball, in particular WNBA popularity, has surged due to increased investment, rising attendance, record franchise valuations, and expanded media coverage. Enhanced female ...