Snap's shares fell more than 14% in after-hours trading even as daily active users topped analysts' expectations.

Linda Yaccarino, who recently left Elon Musk’s X social media site, is taking the helm at eMed.

Brands explored everything from absurdist humor to AI storytelling, from Super Bowl spectacles to low-fi stunts, in the first seven months of the year.

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Brands must stop mimicking culture and start building real-world value if they want to earn Gen Z’s time and trust.

Brands explored everything from absurdist humor to AI storytelling, from Super Bowl spectacles to low-fi stunts, in the first ...

HyphaMetrics won a jury verdict in a patent lawsuit brought by TV measurement heavyweight Nielsen, the first time a defendant ...

On social media, President Donald Trump called the campaign the “HOTTEST ad out there” and said Sydney Sweeney is a ...

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Improv can sharpen how strategists and creatives listen, build ideas and collaborate under pressure—making it a powerful tool ...

Why brands from Carvana to Gatorade are following kids from Little League to livestreams.