Brands explored everything from absurdist humor to AI storytelling, from Super Bowl spectacles to low-fi stunts, in the first ...

Brands must stop mimicking culture and start building real-world value if they want to earn Gen Z’s time and trust.

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Snap's shares fell more than 14% in after-hours trading even as daily active users topped analysts' expectations.

Brands explored everything from absurdist humor to AI storytelling, from Super Bowl spectacles to low-fi stunts, in the first seven months of the year.

HyphaMetrics won a jury verdict in a patent lawsuit brought by TV measurement heavyweight Nielsen, the first time a defendant ...

McDonald's, PayPal and Poppi are among the brands that have recently made agency changes. How Colle McVoy won Dairy Queen ...

On social media, President Donald Trump called the campaign the “HOTTEST ad out there” and said Sydney Sweeney is a ...

The final deadline for the 2025 Healthcare Marketing Impact Awards is one week away; submissions close on Monday, Aug. 11, at ...

Brands explored everything from absurdist humor to AI storytelling, from Super Bowl spectacles to low-fi stunts, in the first ...

Improv can sharpen how strategists and creatives listen, build ideas and collaborate under pressure—making it a powerful tool ...

To survive and lead through the next wave of disruption, publishers must embrace four key strategies—from collaboration to ...