Mattel’s chief brand officer Lisa McKnight and Mastercard’s CMO’s Raja Rajamannar shared insight on how they’re building ...

Some kids might start to prefer programmed positivity of their playthings to rough edges of human playmates. Read more at ...

Mattel has revealed three new collectible toys being sold at this year's San Diego Comic-Con, and there's a definite theme to ...

Mattel Creations returns to San Diego Comic-Con with a fierce and fabulous trio of products that spotlight bold female icons across beloved franchises. Featuring show-stopping characters from Monster ...

Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the technology ...

In April last year, Mattel announced its intentions to use AI across its business as a cost-saving measure, with a team ...

Toy maker Mattel is teaming up with OpenAI to develop AI-powered products and experiences based on Mattel brands. The Barbie, ...

The toymaker will also incorporate OpenAI's advanced AI tools like ChatGPT Enterprise into its business operations to enhance ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

Coming from the upcoming film Jurassic World Rebirth, Mattel debuts their new and mighty Super Colossal Tyrannosaurus Rex ...

Mattel and OpenAI have entered a strategic collaboration aimed at integrating advanced AI—via tools like ChatGPT ...

Though OpenAI policy once prohibited its own tech from being used for military or warfare, like most tech companies the idea ...