Adidas' new SL72 sneaker relaunch campaign caused more controversy than the company wanted, to say the least. The recently-announced initiative, which revived Adidas' SL72 design that debuted at ...

Superstar' back into the cultural spotlight with a bold reminder that the original streetwear icon isn’t just a throwback.

Adidas has apologized for “any upset or distress caused,” after releasing an ad campaign for some retro sneakers based on a model first released during the 1972 Munich Olympics.

MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top ...

Bella Hadid is breaking her silence on Adidas’s controversial Olympic-themed ad campaign. The model said in a statement that she’s “shocked” by “the lack of sensitivity” that went into ...

Adidas apologizes to pro-Palestinian model Bella Hadid amid criticism for picking her for its SL72 shoe campaign, which recalls the deadly 1972 Munich Olympics.

Adidas said it will revise a campaign that features Palestinian-American supermodel and activist Bella Hadid modeling a sneaker recalling the 1972 Munich Olympics — the Games where 11 Israelis ...

Adidas said Thursday it was "revising" its campaign with Bella Hadid for a shoe that is honoring the victims of the 1972 Munich Olympics massacre after blowback from Israel.

Model Bella Hadid responded to criticism of her involvement in an Adidas ad campaign the Israeli government denounced for its link to a 1972 terrorist attack, saying she wouldn’t have ...

Adidas has apologized for “any upset or distress caused,” after releasing an ad campaign for some retro sneakers based on a model first released during the 1972 Munich Olympics.