Purdue University

In Print: ‘An Introduction to Optimization: With Applications to Machine Learning’

Purdue faculty dedicate countless hours to exploring the frontiers of their respective fields, pushing the boundaries of knowledge and contributing to the ever-evolving landscape of academia. To ...

Dynamic Optimization: How GEO Responds to Real-Time Iterations of AI Search Algorithms?

The Iterative Characteristics of AI Search Algorithms and GEO's Response Strategies The updates of AI search algorithms ...
Purdue University

In Print: ‘An Introduction to Optimization: With Applications to Machine Learning, 5th Edition’

Purdue faculty dedicate countless hours to exploring the frontiers of their respective fields, pushing the boundaries of knowledge and contributing to the ever-evolving landscape of academia. To ...
Finanznachrichten

Yieldmo & GroupM Introduce AI Enabled Dynamic Format Optimization

First To Market post-bid Solution drives impressive performance gains across channels Yieldmo, the leading advertising technology company that operates a Smart Exchange for buyers and sellers, and ...
Business Wire

Yieldmo & GroupM Introduce AI Enabled Dynamic Format Optimization

NEW YORK--(BUSINESS WIRE)--Yieldmo, the leading advertising technology company that operates a Smart Exchange for buyers and sellers, and GroupM, the world's leading media investment company, have ...
The Drum

A guide to smarter creative testing: from A/B to dynamic creative optimization

If you often run creative tests and think, ‘well, that could have gone better’, Merkle’s Margaret Nikoleit has a one-up: dynamic creative optimization (DCO). Welcome to the world of dynamic creative ...