A real emphasis has been placed on the collection of first-party data. Pairing a first-party data strategy with a one-to-one marketing strategy will help your teams remain aligned to ensure ...

Providing a strong enterprise search experience is challenging for a variety of reasons, but Salesforce says its new search bar will help users be more productive.

Search is often a weak link in CRM systems, but users shouldn't have to write a special report just to find one piece of information. Dummy tricks can help fix the problem.