Behind every “user” is a person. Here’s why words influence culture, strategy and customer outcomes more than you think.

According to a Harvard Business Review study titled “ The New Science of Customer Emotions ”, emotionally connected customers ...

Open standard for agentic payments. Google unveiled the Agent Payments Protocol (AP2), an open spec to let AI agents make ...

Employees need better knowledge management and information findability if they’re expected to do their best work.

The annual iPhone release event was once the height of the tech calendar. In the age of generative AI, that's no longer the ...

Discover how Wix is rethinking marketing with AI. VP Paula Mejia shares lessons on orchestration, SEO in the LLM era and ...

The CX discipline is growing up — shifting from adolescence to college years, where clarity, accountability and measurable ...

WebOps platform introduces direct publishing from Google Docs to websites with integrated governance features.

Orchestration replaces guesswork. As digital devices and channels complicate customer behavior, CX orchestration is the ...

AI moved from hype to orchestration in New York, with Optimizely showing how agentic tools reshape personalization, search ...

The new CMO strategy centers on AI marketing teams that balance automation with human oversight to deliver growth, speed and ...

Agent-to-Agent platform integration. Siteimprove and Optimizely connect AI agents for automation of digital content ...