Cracker Barrel's non-apology apology today again misses the mark.Better strategy: "We hear y'all, and we got this wrong. We're going back to the drawing board, but in the meantime, thank you for loving us as much as we love y'all. You'll hear more from us soon."

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Cracker Barrel has now rolled back on its initial plans to redesign its decades-long logo into a new minimalist one, mere hours after President Donald Trump weighed in on the issue.

Many High Desert residents are not pleased with Cracker Barrel's rebranding move. Many claim the restaurant chain is turning into Denny’s.